Witness Courteney Cox as the hot-but-hapless cradle-robber in .Society, however, hasn't exactly embraced real-life "cougars" with the same fervor as Tinseltown's producers."If you're trying to maximize your remaining fertility, it makes sense to seek out a younger partner because his sperm is healthier," says lead researcher Judith Easton. One theory: The pairing dredges up associations with the incest taboo—a taboo that's ingrained across almost all cultures, says Christopher Ryan, author of S.You might think the cougar backlash stems from the fear of older women poaching guys from young women. Humans developed aversions to sex between family members, so seeing a young man with his arm around a more senior woman might touch on the same incest associations and leave people feeling squeamish.(In contrast, "sugar daddy" dating sites and portals that pair up unhappily married people for affairs are as Google-able as ever.) Clearly the older woman/younger man pairing, though more on-the-radar than ever, is not sitting well in our psyches.That aversion, in turn, is rankling so-called cougars.
You can add friends, share content and chat with others absolutely 100% free, so why pay to join an age gap dating site?Though women who date younger men might feel like societal outcasts, their ranks are growing: The number of marriages where the woman is 5 to 10 years older than her spouse is small (5.4 percent and 1.3 percent, respectively), but rates have doubled between 19, according to census data.It's not hard to explain the trend—females live longer, they're financially independent, and they look hotter than ever (think: Restylane and retinols).Earlier this year, Carnival Cruise Lines dropped its second annual "Cougar Cruise" for older single women and younger single men—even though the first voyage drew 300 spirited attendees.And Google stirred up controversy a few months ago by banning the dating site Cougar Life from its content pages.Ryan predicts the phenomenon will follow a path to acceptance similar to homosexuality's.